Welcome to the first edition of Confidence Boost Tuesday, where I’ll share a product or makeup technique for us ladies over 40. Today’s post is short and sweet and is about a great product I swear by.

As a woman over 40, finding makeup that feels good on my skin can be a challenge. Heavy foundations can settle into wrinkles and highlight dryness, and many products just don’t offer the natural, healthy-looking finish I crave. That’s why I was so excited to discover ILIA Beauty’s Super Serum Skin Tint SPF 40.

ILIA is a company founded by a woman, Sasha Plavsic, who prioritizes sustainability and clean beauty. Their products are formulated with nourishing ingredients that benefit your skin, not just mask it.

Here’s why I love the Super Serum Skin Tint SPF 40:

• Flawless, natural-looking coverage: This lightweight tint evens out skin tone and covers imperfections without looking cakey. It’s perfect for mature skin because it won’t settle into wrinkles or fine lines.
• Hydrating and nourishing: Hyaluronic acid plumps and hydrates, while niacinamide minimizes pores and refines uneven tone. These ingredients are a dream for dry skin, keeping it supple and radiant all day long.
• Anti-aging benefits: Plant-based squalane boosts elasticity and locks in moisture, helping to reduce the appearance of wrinkles. And of course, there’s SPF 40 protection to shield your skin from harmful UV rays – a must for any age!
• Clean and sustainable: ILIA’s commitment to clean beauty means their products are free of harsh chemicals and are formulated with sustainable practices.

While there are a couple of downsides (the bottle can be a little messy, and the price tag is on the higher side), the pros far outweigh the cons for me. This product has become a staple in my makeup routine, and I highly recommend it to any woman over 40 looking for a natural, healthy-looking complexion.

Here are some additional tips for using the Super Serum Skin Tint SPF 40:

• Use a damp beauty sponge for a flawless, dewy finish.
• Apply a light layer and build up coverage as needed.
• Because it has SPF, you can skip a separate sunscreen (although reapplication throughout the day is still recommended).

I hope this helps you on your journey to finding the perfect makeup for you!

*Post includes affiliate links.